TONY BERRY of AJBracing is proud to present an exciting, high impact marketing and advertising  strategy to help reach your new customers today!  You now have the opportunity to join this team for the 2006 season!

Tony will be driving the AJBracing Idaho
Army National Guard Late Model, as well as
the exciting Sprint car and Villelli Racing
WMRA Midget in 2006

2006 Race Schedule

Sat April 29
Sat May 13
Sat May 27
Sat June 10
Sat June 24
Sat July 8

Sat July 22
Fri Aug 4
Sun Aug 6
Sat Aug 26
Sat Sept 9
Sat Sept 23

You NOW have the opportunity to join this team of
experienced marketing professionals .
May through September.  Primary and Associate Sponsor opportunities available, as well as providing tangible directed promotional activities on race day, your-site racecar displays and on-going effective timely
media communications programs.

AJBracing@aol.com
1-800-336-2682

ON TRACK:

*2006 INSSA Rookie if the Year
* 2006 INSSA LM Dash Winner
* 2006 Oregon Midget Winner
* 2005 INSCA Sprint Car “Rookie of the Year”
  3rd in Points – Repeat Winner
* 2005 NSRA Sprint “Hard Charger" Award Winner

Put Motorsports Marketing and

to work for you!

"A Winning Combination"

Together we can create a custom package just
for you that can enhance/support your marketing
plan in 2006.  Marketing experience shows that
typical motorsports fans are intensely
“brand loyal” and supportive of their favorite
local/national race teams. Let’s capitalize on
that together!

Marketing Partners

Advertising Benefits

Opportunity to work with one of the most determined, effective, credible, enthusiastic and personable race teams in the Northwest Region.

Professional race team transporter, truck and trailer are available as a moving billboard for sponsor / manufacturer logo / advertising tools while on way to testing, training and racing, resulting in additional customer “impressions”.

The team itself serves as a “spokesperson” and a product representative for your company.
Race team has potential to positively impact the entire Northwest market area as well as the rest of the Region in supporting the sponsor’s marketing plans and product demonstration in a professional manner.

Your company name identification in all media releases, press kits, stationary, radio spots, program book articles, magazines and web site features, etc.

AJB racing is committed to being a progressive marketing partner with you in racing in the Northwest to help dominate the market place with positive product exposure, merchandising and race results. All this in an effort to build an effective marketing / sales program to support your company’s efforts.

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General demographic information complied from various northwest area race tracks.
Fan support can be reinforced by appropriate use of track signage, programs., promotional activities
and fan/employee involvement 

Age:
0-21------------5%
21-29----------28%
30-39----------31%
40-49----------23%
50+-------------11%

Gender :
Male--------------57%
Female------------43%

Occupation:
Professional----- 21%
Managerial -------9%
Skilled Labor---- 23%
Unskilled --------16%
Other ------------18%
Not Working ----8%

Sponsors Support
Influences Purchasing :
Yes-------------73%
No--------------10%
No Opinion-----10%
 

Miles Driven to Track :
1-10------------37%
11-20-----------22%
21-30-----------14%
31-40-----------11%

Income :
Under $15 k --------8%
$16-25 k ----------13%
$26-35 k ----------22%
$36-50 k ----------27%
$51-75 k ----------14%
$76 k + -------------7%